Sales & CRM

Top 12 alternatives to Lavender

AI email coach that helps you write better sales emails. Here are 12 other sales & crm tools — ranked by rating, review volume, and how well they overlap with your existing stack.

Compare Lavender side by side Visit Lavender

The tool you're comparing

Lavender

AI email coach that helps you write better sales emails

4.6(740)

Free / from $29/mo

12 alternatives

New this month

Alta

AI Revenue Workforce — Katie SDR, Alex Caller, and Luna RevOps in one platform

4.7(680)

Contact for pricing

Cognism

AI-enriched B2B contact data and sales intelligence

4.6(5,400)

Custom pricing

Gong

Revenue intelligence platform powered by AI

4.7(3,400)

Custom pricing

Salesforce Einstein

AI-powered CRM intelligence built into Salesforce

4.5(4,800)

From $50/user/mo add-on

Apollo.io

AI sales intelligence and prospecting platform

4.6(5,200)

Free / from $49/mo

HubSpot CRM

Free CRM with AI-powered sales tools

4.5(8,200)

Free / from $15/mo

LinkedIn Sales Navigator

AI-powered social selling on the world's largest network

4.4(5,600)

From $79.99/mo

Attio

Next-generation CRM with AI-powered relationship intelligence

4.7(2,800)

Free / $29/user/mo

New this month

Qualified Piper

The #1 AI SDR for inbound — qualifies website visitors by video, voice, and chat 24/7

4.9(1,400)

From ~$40K/yr

New this month

Folk CRM

AI-native CRM with automatic follow-up, research, and contact enrichment

4.6(2,100)

Free / from $19/user/mo

Salesloft

AI sales engagement platform for modern revenue teams

4.4(2,600)

Custom pricing

Close

CRM built for high-velocity inside sales teams

4.6(4,100)

From $49/user/mo

How we ranked these

Alternatives are scored on a blend of average rating, review volume, integration overlap with Lavender, and editorial verification. We exclude apps from other categories so you only see real like-for-like options. All listings are independent — no tool pays to appear here.