Privacy Policy
Last updated: 4 April 2026
1. Who We Are
digitalbydefault.ai is operated by Digital by Default, a UK-based AI agency. Our registered address and contact details can be found at digitalbydefault.co.uk.
2. Data We Collect
We collect the following types of personal data:
- Vendor data: Name, company name, email, website when you register as a vendor.
- Subscriber data: Email address when you sign up for our newsletter digest.
- Affiliate data: Contact information, business details, and social profiles when you apply to our affiliate programme.
- Usage data: Page views, voting activity, and general site interaction data.
- Payment data: Processed securely by Stripe. We do not store card details.
3. How We Use Your Data
- To provide and maintain the marketplace platform
- To process vendor registrations, app submissions, and payments
- To send our weekly AI digest newsletter (with your consent)
- To review and manage affiliate applications
- To improve site functionality through anonymous analytics
- To communicate with you about your account or submissions
4. Legal Basis
We process personal data under the following lawful bases as defined by UK GDPR: consent (newsletter subscriptions), contract performance (vendor accounts), and legitimate interests (site analytics and security).
5. Data Sharing
We do not sell your personal data. We share data only with:
- Stripe — for payment processing
- Resend — for transactional and marketing emails
- Neon (PostgreSQL) — for secure database hosting
- Vercel — for application hosting
6. Cookies
We use essential cookies for site functionality and localStorage for preferences (cookie consent, vendor session). We do not use third-party tracking cookies.
7. Your Rights
Under UK GDPR, you have the right to:
- Access your personal data
- Rectify inaccurate data
- Request deletion of your data
- Withdraw consent at any time
- Lodge a complaint with the ICO
8. Data Retention
We retain vendor and app data for the duration of your account. Subscriber emails are retained until you unsubscribe. Anonymous analytics data is retained for 12 months.
9. Contact
For any privacy-related queries, contact us via digitalbydefault.co.uk.